Jan 20, 2026

Growth loops for design system adoption

Apply growth hacking principles to get teams using your system.

Adoption * Growth * DesignOps

TL;DR

  • Adoption is a growth problem, not a documentation problem.
  • Build loops: usage triggers visibility triggers more usage.
  • Measure activation, not just availability.

Key claims

  • Teams with visible adoption dashboards have 2x higher component coverage.

  • Onboarding friction kills adoption more than missing features.

Steal this

  • AARRR funnel for design systems (Awareness, Activation, Retention, Referral, Revenue)
  • Time-to-first-component benchmark template
  • Slack bot that celebrates component usage

Next step

Want help implementing this? Let's talk about your system or workflow.